Part of my social media intern responsibilities included covering the pre-runway shows. It was amazing to see how dedicated many of the designers were as they walked down the runway their models tweaking any final details before their shows. As some of the walks were more complicated than others - from walking in pairs to walking down one side and then walking down the other, run-throughs were evidently important to ensure that no mistakes occurred as the models strutted their stuff.
Since I'm currently in Toronto for the weekend visiting my cousins, friends and enjoying the city, I was only able to attend the first two days of Ottawa Fashion Week (OFW). The two nights showcased F/W2014 collections for many Ottawa native and Canadian designers. Throughout the night, the social media team was given various responsibilities which included photographing the looks in the social media pit, backstage, pre-/post-set-up and composing recap posts on Facebook. As much as I would have loved to be in the media pit photographing the collections, our responsibilities didn't cover that. That's okay though, there were much more talented media and photographers present there to do all of the work for me!
I had a blast working as a social media intern for OFW and getting the chance to see all of the backstage chaos as the models got fitted for each look. With hairspray misting through the air and eyeliner marks all over the make-up artists' hands, you can tell that creativity has found its home.
In between the shows, attendees were able to visit the Loft Market and where our sponsors had their products available to try. Barefoot Wine & Bubbly were also onsite for those looking for a little something something to sip on throughout the night.
Labels: fall winter, fashion, FW2014, ofw, OFWLIVE, ottawa, social media